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Moving the Needle: A conversation with Ngozi Nnaji, D&I Strategy Pioneer

February 19, 2021 | Hanover Team

Hanover US is excited to announce a partnership with Ako Insurance Consulting, a consulting firm specializing in Diversity and Inclusion strategy solutions within the insurance space.

 

Founded by Ngozi Nnaji, a 25-year veteran of the insurance industry, Ako aids organizations in developing more inclusive and intercultural workplaces that effectively recruit and retain underrepresented talent. Following the rise of the Black Lives Matter movement and the global pandemic, the aim of diversifying the workforce has shifted from being a Human Resources goal to being a central and imperative component of every organization’s future. Within industries such as insurance, which has historically struggled to increase diversity at all hierarchical levels–particularly in executive leadership positions–there is a pronounced need for effective long-term talent acquisition and retention strategy.

Ako, which means wisdom in Igbo (a native language of Nigeria), has helped countless organizations to bridge their talent gaps while also helping skilled Black insurance professionals advance in their careers–positioning both parties for success.

 

I had the great pleasure of sitting down (virtually) with Ngozi for an introductory interview. Read on to learn more about her journey, the successes and challenges Ako has faced since its inception, what new avenues a partnership with Hanover will open, and her vision for the future of the insurance industry.

How did you come about with the idea for Ako Consulting?

The idea for Ako Insurance Consulting was a long process. I always knew–well, I progressively knew–that I was going to be entering the D&I space, based on my role with different organizations in the work I was doing prior, one being the National African-American Insurance Association. [Ngozi is President of the Greater Hartford chapter.] I was continuously being called upon by employers, large companies like The Hartford and Travelers–locally and beyond–to give support and consultation around what they should do around recruiting talent and creating inclusive environments. But being the president of NAAIA was not my full-time job. I was a volunteer! So you can imagine what it was like to be inundated with all these calls. There was no real synergy within organizations as to how they were attacking it, no strategy around it. I felt that my industry needed help. Knowing my personal experiences around discrimination and representation and understanding the plight of others, working with NAAIA and other organizations to push diversity forward, I launched Ako as a formal solution to addressing diversity from a recruitment and retention perspective within the insurance industry. I was very deliberate because that’s my space. I spent 25 years in it. I understand the nuisances and nuances, I know the terminology and reference points, and that’s how I’ve been able to make the connections. People know me as a professional within the trade. I built that trust early on because I they knew me as an insurance professional who also understands the D&I space.

What motivates you in your work every day?

It’s the movement forward! It’s about people having their lightbulb moment–people are starting to create a sense of awareness of themselves individually, personally; they’re identifying where they are in their diversity journey and not being ashamed of it. You might be a white male and never really had a conversation with a Black woman on a personal level, and now you’re aware of that fact. So let’s fix that and move on from that. I’m excited about the possibilities: the possibilities of increasing representation in my industry, the possibilities of having an industry that is representative of the client base we will ultimately serve. If you think about society, the “browning” of society, the changes in our religious structure…all the different components as our society shifts and changes, even though everyone needs insurance! And think about how much better the product offerings could be.

 

Have you had any moments you’re particularly proud of?

 

It’s a variety of different moments. Going back to that awareness–I sit in front of recruiting teams, I sit in front of executives, and when you see the lightbulb go on in their heads, that’s when I know we’re getting it done. And that happens a lot. It happens when you take the time to talk about these things and understand it’s not something we have to do, but something that is meaningful: meaningful not only for your organization, but for you as an individual. The industry says it’s about the profits, but it’s also about making you better…a better executive, a better manager, boss, leader, mentor, sponsor, ally. Having the opportunity to collaborate with organizations like Hanover is amazing because we’re on this mission together. Oftentimes in the insurance industry we do things in silos because insurance companies are competing with insurance companies, and we don’t want to share propriety information. But diversity is not proprietary. You can’t copyright or trademark it. We’re all in this fight together.

 

What would you say your biggest challenge has been?

 

Marginalized people have biases too. Some of the most difficult and challenging moments for me have been trying to have my colleagues, other Black professionals, understand their role in this. Post-BLM we’re frustrated because every time a white professional colleague is asking questions, looking for answers, it’s tough. I get the challenges around that. But we have a role, too, in this discussion. I get a lot of Black and brown professionals questioning me, asking, “Is this our fight? Why should we be doing this?” Or even responses where people say, “It is what it is.” No, it doesn’t have to be us necessarily leading or doing all the work, but we still have a collective goal. And once you define what your role is, then you can contribute as you see fit. But diversity doesn’t change inclusion. It doesn’t change unless we all play our part.

Who are your dream clients?

 

All the insurance employers! I’d love to work with all of them. There are a few that I’m working with that, to be honest, I never would have thought I would. They’re global, and here I am sitting in Connecticut! I’m just very blessed to be engaging with them and that they find what I do valuable. And I’d love to work with Chubb, with Marsh. I really admire their reputation as employers. They’ve put some great things out there, and they are willing to think outside the box. I think, “We can change the game if you just let me in!” [Laughs] And I know I’ve named Chubb and Marsh but if I could give characteristics of an employer or company I’d love to work with, it’d be one that’s really committed to the innovation aspect of diversity. If you think about diversity in the insurance industry, it’s not a new concept. We’ve been talking about diversity. I’ve been in insurance for 25 years. We’ve been talking about it since I got recruited from an HBCU. It’s very much a phrase that is played out. We added inclusion, we added equity, we added equality…diversity has come and gone. It’s had its iterations. And unfortunately a lot of people are doing the same things we did 25 years ago in 2021. If it didn’t work then, and we’re in the same spot, what makes you think it’s going to work going forward? So that’s where I’d love to work with an employer who is willing to step outside of that and be an industry leader, a thought leader and innovator who says “Okay, you know what? Let’s try something different.” What’s the worst that can happen? We stay where we are? We’re already doing that.

 

What is one key piece of advice you would offer any companies who want to increase the diversity of their workforce?

 

I have this conversation all the time, when I’m doing my pitch. Everyone says “Okay, we need to focus on recruiting,” but there’s no mention of retention. You need to fundamentally understand that the two go hand in hand. You cannot have increased representation if you do not focus on both.

 

What do you consider the most critical mistake an organization can make when developing a plan for increasing diversity and inclusion?

 

Oftentimes I think organizations are being tactical versus being strategic. They hit on the actions that get them the checkbox today, but they’re not being very strategic about the long haul or how it impacts other aspects of the organization, like procurement, employee benefits, underwriting, pricing and distribution. And don’t forget that these individuals within your company tend to touch your clients, your vendors. Organizations sometimes lose sight of the impact. Diversity affects all aspects and functions of the organization.

 

What advice would you have for people who aren’t in leadership positions within their company who want to drive cultural change within the organization?

 

I think the one thing that people can do is refer people in. As a Black community, when a company is treating us right, the first thing we do is tell our colleagues: “This is the place to be!” We need to do more of that and be more intentional. If you’re in an organization where you’re not going to be a hiring manager but know there’s a job opening, you need to be telling 15 of your Black colleagues to apply. Sometimes we don’t want to share because we feel we might miss out on opportunities for ourselves in the future–if someone else comes in, that decreases my probability of getting a promotion, right? There can only be one of us at the top. But that’s not true. We can all be at the top. Having a bigger appreciation for the opportunities and the need for representation, but making sure that you’re also being intentional about sharing those opportunities with people outside the company who look like you. I mean, we all have networks of Black colleagues that we interact with. At least, I hope we do…if we don’t, you need to join NAAIA! [Laughs] But that’s where the opportunity for people who are not in management positions really is–talk about what’s going on in your organization and recruit for them as well.

What do you think it is going to take for us to see real, lasting change when it comes to diversity and inclusion across insurance and financial services?

 

Collaboration and strategic planning–strategic, intentional, and measurable planning. You have to ask “What does success look like for you? How are you measuring that?” Identify your goals. You can have great ideas that are tactical, but with no strategy around them, they aren’t going to have any substantial impact. It’s not going to happen overnight. There needs to be increased collaboration across the industries for more intentionality and measurable actions, which will be key to us making progress. And we need to innovate; let’s stop doing what we’ve been doing, because it’s not been working.

 

How would you like to see Ako grow over the years?

 

I hadn’t really thought about that! It’d be nice to say that I’d like for us to be thought of as the D&I leader in the industry, but I’m not even sure if that’s what I’m looking for…I just want to be a game changer. I want to people, when they think about Ako, to think, “wow, they moved the needle.” We don’t have to be the biggest or the baddest. I’m looking for people to recognize the impact we have on this industry. In five years I want to be able to say, “Ako did this.” And I got the proof, because we made impact, and it’s right here in the numbers. This is the impact that we’ve made.

 

What do you consider the greatest benefit of a partnership between Ako and Hanover?

I think in order for collaborations to be effective and successful, organizations have to understand their skills and what they bring to the table–what they’re good at and where their expertise lies. The collaboration between Ako and Hanover works because we both recognize where we are proficient. Hanover has built a reputation around being a premier executive search firm and has built the infrastructure which supports that. Ako is specifically in the insurance industry, and we pride ourselves on understanding the DEI needs in that space. Understanding where we bring forth expertise opens the lines of communication and increases the chances of an effective collaboration.