While
some experienced executives might assume they’ve mastered networking, the
reality is that networking skills are always evolving. Business changes rapidly
and the traditional networking paradigm has shifted - so no matter your
position, you have to adapt.
In
this article, we share practical networking tips for building robust,
meaningful connections that open doors to new career opportunities, even at
executive level.
What is networking?
Let’s
start with the basics. Networking involves building and nurturing professional
relationships as a means of accelerating professional growth. Rather than a
singular action, it relies on the strategic blend of interpersonal skills like:
- Active listening
- Effective communication
- Emotional intelligence
These
soft skills are pivotal in executive
networking, allowing you to connect with
others on a personal level and break out of the transactional nature of
professional interactions.
The
online sphere is important too, and despite its ubiquity, it’s crucial not to
overlook the value of LinkedIn. This platform is seeing record-breaking
engagement, with conversations increasing
by 43%. As executives, you stand to gain significantly by leveraging LinkedIn
to share insights and expand your professional base.
Why are strong networking skills important for
everyone?
Strong
networking skills are vital at all career levels, enabling senior leaders to
ascend rapidly and executives to unlock developmental opportunities.
Remember
the saying: your network is your net worth. As Porter
Gale said about her book of the same
name, your social capital, not your financial capital, is your most important
asset.
Nothing
proves this better than Oracle’s
purchase of Eloqua for more than 200% its
estimated public market value. This deal was a direct result of the strong
relationships Paul Teshima, co-founder of Eloqua, had built with people at
Oracle.
Learn
from this: networking is a full-circle ability across all industries, and when
you master interpersonal skills, you lay the groundwork for success.
Hanover’s top networking tips
Harnessing
our expertise in connecting candidates to
jobs, and jobs to candidates, at Hanover we can offer a unique perspective.
Matchmaking in the professional world is, after all, a form of networking,
where individuals are brought together based on shared interests to foster a
mutually beneficial relationship.
Drawing
on this experience, we have put together five top networking tips so you can
hone your skills and enhance your career prospects.
Tip 1: Perfect your 60-second spotlight
If
you’ve worked in business, you know what an elevator pitch is and have probably
perfected yours. But the real art lies in getting it to hit with the most
impact within that crucial 60-second spotlight.
- Tailor your pitch to your audience.
At networking events, take a moment to build rapport. Online, get to the point
quickly and highlight your value.
- Include a hook, like a
thought-provoking question, to inspire conversation and position yourself as a
thought leader.
- Practise active listening by
incorporating elements from the ongoing conversation. This shows attentiveness
and keeps your pitch relevant.
- Regularly refine your pitch to
be ever-ready to seize opportunities and leave a memorable impression.
Tip 2: Find a common denominator
Initiating
a successful networking conversation often starts with finding a common
denominator - a shared hometown, mutual acquaintance or common interest.
Shared
ground makes you more memorable and, crucially, likeable. Don’t shy away from
personal touches; people want to do business with people they like, as Paul
Teshima has demonstrated.
Tip 3: Ask for advice
Establishing
a connection is more profound when you seek guidance from someone you admire.
In fact, 82% of
professionals believe that mentoring
relationships help foster meaningful connections.
Even
if you have 10 years’ experience, harness this power of mentorship by
proactively seeking advice from seasoned professionals. By showing interest in
their insights, you not only flatter them but also gain valuable knowledge and
a long-term confidante.
Tip 4: Recognise that you can learn from anyone
Wisdom
transcends hierarchy. Acknowledge that every connection holds the potential to
impart value. Networking isn't about status; it's about the diversity of
perspectives you gather.
A
junior team member brings fresh, innovative ideas, while colleagues from
different departments contribute unique skill sets. Embracing these diverse
perspectives is fundamental to a well-rounded professional development.
Tip 5: Always follow-up
Networking’s
true power lies in the follow-up. Recognise that busy schedules may delay
responses, so thoughtful
follow-ups demonstrate your commitment to
the connection.
They
also ensure you stay top-of-mind when opportunities arise. Whether it's
touching base after networking events or checkin in to share updates,
cultivating this ongoing relationship increases the likelihood that they will
remember you when it matters most.
How can Hanover support you in transforming your
career?
Choosing
the right executive
search partner can be hard. But Hanover is more than just
a search firm. We are committed to coaching you in the right direction so that
you reach the right people at the right time in your career.
When
relationships are the currency of success, you need a partner who understands
the importance of strategic networking. Hanover is dedicated to helping you
leverage your connections and strengths so that your career trajectory fulfils
your aspirations.
Explore our candidate solutions
to learn more about what we offer, or contact us directly
for advice on how we can help you.
